Caring for cultural heritage
Cooperation with local craftsmen
We are keen to support and promote local craftsmen. An example of this is the collaboration with the company Żrem na Talerzach – a ceramics and jewellery workshop, whose products are characterised by a unique style and high quality. We order unique gifts for our clients from them, allowing us not only to provide exceptional presents but also to support the development of local craftsmanship and promote handmade products. Such partnerships help build lasting relationships with artists and contribute to the revitalisation of the local economy, while also giving our clients the opportunity to experience the authentic beauty of handcrafted culture.
Cooperation with artists from Krakow
Events organised by Targi w Krakowie are often accompanied by formal galas and banquets, which are enriched by performances from artists, giving the ceremonies a unique ambiance. We carefully select collaborating performers, often inviting creators associated with the Krakow artistic community. An example of such activities is the participation of artists from the Nowy Proxima Theatre during the Jan Długosz Award Gala, organised as part of the 26th International Book Fair in Krakow®, and the concert by the Krakow Street Band, which enhanced the banquet for the 30th anniversary of the International Dental Fair KRAKDENT®. Thanks to such initiatives, events organised by Targi w Krakowie gain a unique artistic setting and remain in the participants' memories as exceptional experiences.
Art exhibitions organised during trade fairs and conferences at EXPO Krakow are also very popular. These initiatives not only enrich events aesthetically but also add intellectual value, creating a unique experience for the participants. An example of this is the exhibition "Sto lat! Wisława Szymborska", presenting the most important stages of the poet's life. The author and editor of the exhibition was Joanna Gromek-Illg, while the visual layer was created by Witold Siemaszkiewicz. The exhibition was presented at the International Book Fair in Krakow®.
Organisation events in cultural heritage sites
In 2024, Targi w Krakowie organised the Jubilee Congress of the Polish Medical Community – a prestigious event attended by nearly 1000 medical professionals of Polish descent from around the world. Emphasising the bond between the Polish diaspora and Polish cultural heritage, art, and tradition, participants had the opportunity not only to explore scientific issues but also to discover unique places on the map of Krakow. Among the unique experiences were visits to landmarks such as St. Mary's Basilica in Krakow, the Krakow Opera, and the Wieliczka Salt Mine.
A culinary guide for visitors to EXPO Krakow
Every year, hundreds of thousands of visitors come to EXPO Krakow, combining business trips with discovering the city. After working hours, they look for places to relax, taste regional cuisine, or engage in team-building activities. They often extend their stay to privately explore Krakow, which aligns with the bleisure trend – the combination of business and leisure. This phenomenon has become a strategy key element of the Targi w Krakowie. The guide was created in response to numerous inquiries from guests about recommended places on the city's gastronomic map. We invited Kati Płachecka – a culinary journalist and the creator of the largest culinary Instagram in Małopolska – to collaborate. With the needs of the participants of the events at EXPO Krakow in mind, it has selected special locations on the culinary map of the city. The guide has been written in both Polish and English, is free of charge, and is widely available. No restaurant paid for their inclusion in the guide. It is divided into several chapters, including business meetings, Krakow cuisine – local products and dishes typical of the region, as well as restaurants near EXPO Krakow.
Unconventional actions
In the 19th century, głąbik, known as asparagus lettuce, was one of the favourite vegetables of the people of Krakow. Over the years it has reigned supreme on tables, most often in the form of pickles. However, in the 1960s it unexpectedly fell into obscurity. We decided to bring it back to attention! As part of the 26th International Hotel and Gastronomy Equipment Fair HORECA®, together with 10 chefs, we planted 300 seedlings of głąbik – at the JeDynie farm in Wawrzeńczyce and near EXPO Krakow. After three months, the chefs returned to the field to harvest the crops and create dish proposals based on the vegetable. Through this initiative, we aimed not only to bring the głąbik back to the tables but also to highlight the richness of local flavours that Krakow has to offer. We also had the vegetable tested for nutritional value. The tests showed that głąbik is low in calories, rich in fibre, and free from heavy metals. The vegetable was appreciated by the City of Krakow, which included it in the SLOWFOOD CE project alongside such delicacies as piaszczańska sausage, Ojców trout, and the Krakow obwarzanek. The finale of the campaign took place during the HORECA® Trade Fair. The chefs then presented dishes based on głąbik, which were met with great enthusiasm. The entire campaign generated a lot of media interest, which helped bring głąbik back into the spotlight. Currently, głąbik can be sampled in some Krakow restaurants.
We share good practice!
Since the beginning, we have been guided by the idea of sustainability, taking into account ecological, social, cultural and economic aspects. Download the ESG document where we share our experiences and good practices.