We have received the prestigious UFI Marketing Award!

The award was granted for the marketing campaign of the jubilee 30th edition of the KRAKDENT® International Dental Trade Fair. We are extremely proud and happy, especially since this is the first distinction of this kind for a company from Poland. It is a great honor and proof that our strategy and consistency bring real results.

This year’s edition of the competition was held under the theme NextGenConnect: Marketing strategies to engage the Next Generations in exhibitions. Our project fit perfectly into this challenge thanks to the activities that had been a key element of the anniversary edition’s strategy from the very beginning.

Storytelling, video marketing, influencer marketing, activation and engagement of the community across multiple communication channels, as well as the skillful use of the potential of the city of Kraków, made the campaign stand out among international entries and earn the jury’s recognition.

And that’s not all!
Today, the President of Targi w Krakowie will present our award-winning project during the session Insights Series – Ideas in Action: Marketing, sharing experiences and results with the international community of experts.

Thank you to everyone who contributed to this success!